Aruba Hotel & Tourism Association (AHATA): Tourism recovery is slower than expected

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The Aruba Hotel & Tourism Association has published the latest hotel performance data showing slower recovery than originally projected when the borders reopened.



Occupancy: The occupancy rate is 14.2% compared to 86.9% a year ago. This constitutes a recovery rate of 16%.


ADR: The average daily rate (for occupied rooms) is about the same as last year, at $240.52.


RevPAR: The revenue per available room dropped by 83% to $34.27.



Occupancy: The year-to-date average occupancy is 57% lower than last year, at a 29.1% rate.


RevPAR: The year-to-date revenue per available room, tourism’s primary indicator, dropped by 59% to $100.89



Hotels have lowered their projections for the rest of 2020, after the current COVID outbreak in the local community. Current occupancy forecast for September is only 12.6%. Historically, September has lower occupancies than August. For the 4th quarter of 2020, hotels expect an average occupancy of 26%. Occupancies are expected to continue at a level of operational losses for many months ahead.


The AHATA data is based on 19 of its hotel members: Amsterdam Manor Beach Resort, Barceló Aruba, Boardwalk Boutique Hotel, Brickell Bay Beach Club, Bucuti & Tara Beach Resort, Courtyard by Marriott, Divi & Tamarijn All-Inclusive, Eagle Aruba Resort, Holiday Inn Resort Aruba, Hyatt Regency Aruba, Hyatt Place Aruba Airport, Manchebo Beach Resort, Marriott Aruba & Stellaris Casino, Paradera Park, Renaissance Aruba Resort, The Ritz-Carlton Aruba, RIU Palace Aruba, RIU Palace Antillas y Talk of the Town Hotel. q